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3055 E West Maple Rd, Commerce Charter Twp, MI, 48390

The 2022 Subaru Love Promise Community Commitment Award

We've been nationally recognized for our dedication to our community and the Subaru Love Promise.

We're honored to receive the 2022 Subaru Love Promise Community Commitment Award. This award nationally recognizes Subaru retailers who are making the world a better place while demonstrating an outstanding commitment to supporting passions and causes in local communities. These efforts are focused in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

We’d love to hear from you.

Did LaFontaine Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.



Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption, and well-being of over 230,000 animals across the country.



Subaru and our retailers are committed to protecting and preserving the Earth, not just by our words, but also by our actions.

Since 2018, as part of the Subaru Loves the Earth initiative, Subaru and retailers across the country have partnered with TerraCycle® and have collected over 7 million pieces of hard-to-recycle trash from their communities. Items such as snack bag wrappers, coffee cups, or used cabin air filters from service areas have been diverted from landfills and given a second life by TerraCycle when it is converted into durable furniture and other usable items.



It's our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 369,000 award-winning science books. In addition, through our partnerships with Staples and we supported teachers and students with donations of $400,000 in gift cards and school supplies.



In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.

*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.



We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide.


How is LaFontaine Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

  • Veterinary Care Specialists |Last Day Dog Rescue|Almost Home Animal Rescue
  • Angels of Hope|Chamber of Commerces|Optimist Clubs|Rotary Clubs|Meals on Wheels|Milford Dog Park|LaFontaine Family Amphitheater
  • Northwood University|Orchard Lake St. Mary's|West Bloomfield High School|Novi Chamber Young Professionals Group|Walled Lake Western High School |Walled Lake Central High School
  • Huron Valley Green Team|Clean Energy Coalition|Michigan Green Leaders
  • Leukemia & Lymphoma Society|U CAN-CER VIVE Foundation|Henry Ford West Bloomfield Hospital|University of Michigan |West Bloomfield Community Coalition

Love Promise Stories from LaFontaine Subaru

Subaru and LaFontaine Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here.

LaFontaine Loves our HVSH Healtcare Workers

DMC Huron Valley-Sinai Hospital (HVSH) would like to recognize LaFontaine Subaru of Commerce Township for all they do. Recently, they generously donated more than 50 meals to our hospital staff including our Emergency Department and Security team. As a community hospital in the Huron Valley area, partnerships like these are valued and appreciated. On behalf of the entire HVSH team, thank you for your continued support!

Lunch Deliveries Partnership Ascension Providence Foundation

On April 1st LaFontaine Automotive Group generously provided Tropical Smoothie beverages to all of the associates at Ascension Providence Hospital, Novi campus. The staff was so excited and thrilled to receive these tasty treats from the LaFontaine Automotive Group. Thank you LaFontaine Automotive Group for providing a respite for our Ascension Providence Hospital staff. It truly made their day! Christa Williams Senior Development Officer Ascension Providence Foundation

LLS/Subaru Blanket Drop Off

I just want to thank LaFontaine Subaru for making a very special drop off with us here at The Leukemia & Lymphoma Society. Last week LaFontaine donated over 80 blankets and 25 arts and crafts kits to the Mott Children's hospital at U of M in Ann Arbor. We are so thankful for the very generous donation! The blankets and the arts and crafts kits will be going to children who are cancer patients at the hospital. Thank you again LaFontaine Subaru!

Supporting Neighbors in Need

Forgotten Harvest is so grateful to have a community partner like LaFontaine Subaru, their gift allowed us to be able to rescue and deliver nearly 30,000 meals to those in need throughout metro Detroit! The gift came right in the thick of the pandemic, when our neighbors needed it most. Forgotten Harvest can't do the work we do without amazing partners like Lafontaine Subaru! We look forward to many more ways we can partner and share even more love to the metro Detroit community.

Building a drug-free community with LACC

LaFontaine Subaru has been a supporter of Lakes Area Community Coalition in preventing youth substance use and addiction through their generous donations for our fundraiser events. LaFontaine Subaru also donated use of a showroom after hours for our coalition to meet in a social-distanced space during COVID. They are generous, creative community supporters and we love partnering with them to build a healthy, vibrant, drug-free community!

Lakes Area Community Partner

The Lakes Area Chamber of Commerce would like to thank and recognize LaFontaine Subaru of Commerce Township for ALL they do! Their ongoing support for our LACC, other community organizations, fellow Chamber member businesses and the community as a whole never waivers. From hosting pet rescue events, their promise to be green, programs to support schools and learning, as well as, their partnership with Feeding America all demonstrate they are committed to giving back to the community and making the world a better place. Thanks for being a valued Chamber Member and Community Partner!

Henry Ford Health System & LaFontaine

Our team at Henry Ford Health System is so inspired by the LaFontaine team and their commitment to transforming healthcare in our community here in Southeast Michigan. At Henry Ford, we know that we can’t take care of the health of our community alone. We rely on trusted partners in health – like the LaFontaine Subaru family as well as the U Can-Cer Vive Foundation team – to do this work. For the past two years, members of the LaFontaine Subaru family have visited our cancer infusion center and spread joy to our cancer patients undergoing chemotherapy by gifting U Can-Cer Vive teddy bear care packages. These bears mean so much to our patients. One patient who received a U Can -Cer Vive bear in 2019, brought it to all her chemo treatments – that bear was her best friend, and gave her hope throughout her healing journey with us. The U Can-Cer Vive Foundation, along with members of the LaFontaine Subaru family, also made a gift in 2018 of almost $500K to support Henry Ford Health System and our pancreatic research efforts, specifically the work of Dr. Gazala Khan’s and Dr. Fred Valeriote’s. Pancreatic cancer is one of the deadliest types of cancer, and we’re so inspired by the U Can-Cer Vive Foundation and their commitment to creating a cancer-free world. Henry Ford Health System is so proud of our relationship with LaFontaine Subaru and the U Can-Cer Vive Foundation. LaFontaine Subaru and U Can-Cer Vive team: you make the world a better place! Thank you!

We Love Our Partnership with U CAN-CER VIVE

We so love and appreciate the support that LaFontaine Subaru always gives to us at U CAN-CER VIVE. Each year, we are so proud to be their chosen Hometown Charity. Due to great companies like LaFontaine Subaru, we are able to help fund more research grants that helps us and our mission to provide vital funding for cancer research to create a cancer-free world. We love partnering up with LaFontaine Subaru!

LaFontaine Subaru Loves Our Dogs!

The residents and visitors to the Village of Milford are so excited about the new Dog Park installed last fall! Located next to the extremely popular Milford Trail, the dog park has been a dream for locals for years. The LaFontaine Family and LaFontaine Subaru stepped in with a generous donation of a Water Fountain---for dogs and their owners. What a treat! Pets will have their own place to hydrate, while hikers and bikers will also ---for the first time---have a place to fill their water bottles and quench a thirst. This was such a thoughtful gift to the community. LaFontaine Subaru kindly asked the community how it could help, and within days offered to pay the full cost for the equipment and installation of the fountain. It will be installed as soon as the weather breaks. Thank you LaFontaine Subaru and the LaFontaine Family! Ann Barnette, Executive Director, Milford Downtown Development Authority (Photo credit: Susan Bromley, Milford Times)

LaFontaine Subaru Santa Paws

We at Almost Home have loved our partnership with LaFontaine Subaru in Commerce Township. We have partnered with them over the last 8 years and have done many events with them that have been very successful!! In particular, the last event we did was our annual Santa Paws event and it was our best one yet!!! Almost all of our animals were adopted that day which was about 15 adoptions!! They also collected donations for us and stuffed a Subaru!!! Everyone at LaFontaine Subaru is such a pleasure to work with, especially Audrey Ryskamp which is the person we worked closely with. It's obvious her love and dedication to her job and animal welfare is her main priority! Here is a love story from Farfel: I’m Farfel and I had the best Christmas ever! You see me and my five brothers were found at an abandoned barn. A passerby heard us whimpering from a distance. All there was was us and empty paper dishes. We were starving, cold, and thirsty not to mention frightened. Well next thing we knew, we were at Almost Home. They took us to the doctor and gave us the royal treatment. We got real good food. Then, when we were feeling better we went to this amazing Christmas Place called LaFontaine Subaru. I got lots of attention, treats and I even got to sit in Santa’s lap. Santa was so nice he gave me lots of treats and a toy too. Then a miracle happened! I didn’t think it could get any better than this..... I got adopted by a really super nice family. Thank you LaFontaine Subaru for believing in us and Almost Home too! Love, Farfel.¿¿¿¿¿ Here are a few of my brothers who got adopted too!!!


LaFontaine Subaru delivers comfort to patients

On Monday, July 22nd, the Michigan Chapter of The Leukemia & Lymphoma Society and LaFontaine Subaru had the pleasure of delivering 80 blankets to C.S. Mott Children's Hospital as part of the Subaru Loves To Care program. These comforting gifts were accompanied by personalized messages of hope written by the customers and staff of LaFontaine Subaru. This incredible act of generosity was warmly received by the staff who joined LLS & Subaru staff to distribute to patients on the 7th floor who were receiving treatment. Being able to deliver a small gesture of comfort that day and seeing their smiles, perfectly captured why the program exists. LLS is proud to partner with Subaru to spread hope, love and warmth to those fighting cancer, across the country and right here in the Ann Arbor community.


LaFontaine Subaru Delivers Blankets

LaFontaine Subaru and LLS team up to give blankets out to C.S. Mott Children’s Hospital in Ann Arbor. LaFontaine Automotive Group has a long history of supporting cancer patients and C.S. Mott Children’s. Jon Bauer and Aubrey Ryskamp were overjoyed to participate in the Subaru Loves to Care program. Audrey said she looks forward to this every year and that it always makes her day! The staff of Mott’s were touched by Subaru’s generous gift. Thanks to C.S. Mott Children’s Hospital, Subaru and LLS, we are making connections that count!


Subaru and NWF Love the Earth!

Pollinator garden. Thanks LaFontaine Subaru! Studying the environment in our garden. In the spring!

WLW Bands Ride and Drive Thank You!

Hi Audrey, I wanted to thank you and LaFontaine Subaru for all your support the last two years for the Ride and Drive events to benefit the Walled Lake Western Band. The money raised has gone to support the purchase of new instruments, as well as scholarships for students who couldn't otherwise afford to participate in Marching Band. You have been an important partner for the band, and your support is truly appreciated! Thank You, Gary Dembinski WLW Band Boosters


West Bloomfield High School thanks LaFontaine

West Bloomfield High School thanks Lafontaine Automotive Group for their generous contribution to WBHS Students Leading Students for Change (SLS) club. The club is looking forward to hosting two programs prior to the prom season with the contribution. SLS for Change will be bringing in a Distracted Driving Simulator from AAA to advocate against texting and driving in order to prevent deadly accidents. SLS will also take a day of silence and at the end of the day, they will showcase posters with statistics of students who make poor choices such as drinking, driving or using drugs and the deadly results. With this donation, the club hopes to make an impact on all of West Bloomfield High School.


LaFontaine Subaru is an Amazing Community Partner

LaFontaine Subaru has been an amazing Twelve Oaks partner for years. Their auto display at the Center has embedded them into the community. Last holiday season, they partnered with us on Santa’s arrival at the new Santa’s Flight Academy. Their generosity reached many families in the community, which created memories that families will cherish and remember. Their regard for community involvement is inspiring. Thank you for the years of support!


Last Day Dog Rescue Partners with Lafontaine!

Last Day Dog Rescue is a 501(c)3 organization that has rescued over 7000 dogs and cats. For the last 3 years, the folks at Lafontaine have partnered with us to hold on-site adoption events. Due to their support, we have been able to adopt several dogs locally and have been able to expose our rescue to more people in the community. They have also supported our annual Pets for Veterans event which helps to get dogs and cats adopted to local veterans. Lafontaine Automotive Group and their employees have been so great to us we just wanted to take a moment and thank them for all the support. Join us on Aug 26th 2017 from 11a-2p at their Commerce dealership and meet your next best friend!

Last Day Dog Rescue makes for a happy customer

Kevin, I just saw a Facebook posting from Last Day Dog Rescue. Apparently they are having an event at your dealership. Very impressive! If I hadn't just bought a car from you, I'd have to admit that it would motivate me to look at your dealership first! I shared the Facebook posting with friends. Can't wait to see our new car! Kelly

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We’d love to hear from you.

Did LaFontaine Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

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LaFontaine Subaru 42.5439932, -83.446378.